In the past. The oldendays. You know, that bricks and mortar world in which the corporeal and the incorporeal were much less, well, combined, we would do things like create lists, and go to the shops to buy the things on those lists.
Shopping and Social Institutions
The idea that people can be relied upon to visit a shop at least once every week or so is probably something that marketers and social institutions have relied upon for a number of decades.
So what will happen in the future which does not rely upon individuals physically visiting a retail outlet… ever?!